Employee becomes Zaxby’s first chief vibe officer after viral video

HATTIESBURG, Miss. (WHLT) – A Zaxby’s employee earned a brand-new title after going viral for a back-to-school event hosted in the Pine Belt. Amber “Peeches” Franklin, known as “DJ Pretty Peech,” was named the first Chief Vibe Officer for Zaxby’s largest franchise in the Southeast, Roost and Rise Holdings. Franklin’s new role came after a […]